Wednesday, May 27, 2009

Volvo: Keeping You Stylishly Safe for Over 50 Years



Casey Turner
 
Turner Volvo
2535 Arden Way
Sacramento, Ca, 95825
 
916-488-2400 ext 1015
 
www.turnervolvo.com
 

 
Stylishly Safe Since 1959 www.volvocars.com/us
Read more about Volvo's safety innovations
 
  Celebrating 50 years of Volvo's Most Important Safety Innovation: The 3-point Safety Belt
 
  Few people have saved as many lives as Nils Bohlin - and even fewer may recognize his name. In 1959, while working as a Volvo engineer, this unsung hero invented the V-type three-point safety belt, and launched a revolution in automotive safety that has saved over a million lives and counting.

Bohlin's design was a remarkable achievement in both innovation and ergonomic design - elegant and effective, and so simple that users could operate it using just one hand.

Volvo initially introduced the belt on two models, and it proved so effective that it became standard equipment in every car manufactured worldwide. And in the decades that followed, Bohlin continued to pursue his passion for automotive safety, playing a key role in other Volvo safety innovations like the side-impact protection system (SIPS).

So this year, as we approach the Click It Or Ticket seat belt awareness period, May 18-31, take a moment to thank Nils Bohlin (pictured below) for all the lives his invention has saved. And whenever you get in a car, always take a moment to fasten your safety belt.
 
 
Learn more about Volvo's history of safety innovation Learn about Click it or Ticket
         
Life is better lived together
 
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